The app development industry in India is booming and there are numbers to prove that fact. The e-learning industry’s growth is evident from the huge revenue it keeps generating every year. Reports suggest that mobile downloads in India will increase to 22.7 billion in 2021. As far as the online education and e-learning is concerned, features like seamless online video calling have made accessing education easier for children and parents. Online platforms and apps are helping to make education more qualitative through every education level. In fact, it is even predicted that technology will help make education more affordable as it continues to integrate more and more features.
Top e-learning apps in India are being developed at a more rapid rate than ever. Nowadays, students prefer visual learning over books because of the ease of understanding it provides. The rapid popularity of online e-learning is largely due to YouTube. It has brought about a trend of viewing, uploading, sharing, and rating videos.
It is a known fact that the human brain registers more information through audio or texts than through visuals. Learning new skills simultaneously can be problematic because of a lack of funds or lack of time. Of course, the importance of basic education, schooling, and graduation cannot be denied. However, the current scenario requires you to learn a few things extra to improve your knowledge and give your career a boost. That is when something like video conferencing can be utilized for further educational opportunities.
The emergence of cloud computing has had an immense impact on India’s online education market. Cloud technology has allowed e-learning companies to use a single platform, helping them save a significant amount of content, data and information. Due to this, providers and users are capable of managing, procuring, processing and accessing information from just about anywhere.
The increasing popularity of learning analytics and big data is another huge market trend in the e-learning field. By 2022, it is estimated that the worth of the e-learning market would be more than $18 billion in India. Nowadays, online course providers can measure preferences, behaviours, success and failures of learners. This allows them to obtain actionable intelligence and thus help improve the design of their courses. The growing awareness of analytics is also bound to push the online education market’s growth in India.
There are more and more prospective learners in need of alternative education demanding for a viable online source. As such, the e-learning companies in India have immense opportunities for offering their services and products through digital platforms. With the online education market growing leaps and bound, there will be increased adoption of the latest methods and technologies.
A recent survey has suggested that around 30% of people in India aged 15-29 are neither employed nor enrolled in skill or education training. The low enrolment rate is primarily because of the unaffordability of the traditional education system. Furthermore, companies these days aren’t just looking for manpower. They are looking to build a skilled workforce, which is why job aspirants are turning to other resources like MOOCs.
More than anything else, the biggest factor driving the growth of online education systems specifically in India is the increased penetration of smartphones and Internet services. Thanks to this immense penetration, e-learning companies have a much-increased consumer base in India for acquiring and monetizing the opportunity.
In India, the educational institutes are shifting more towards SaaS-based solutions like LMS and ERP for technical support, which cloud service providers offer. To ensure the prevalence of cloud platforms, India’s e-learning companies are also working in collaboration with educational boards, state governments, and central government.
To sum it up, some of the major benefits provided through e-learning include ease of use and great value for learners. Not just that, technologies like classroom transcription, HD video cameras, and integrated audio increase productivity to a great extent. Of course, it also offers the ability to connect from anywhere through desktops or mobile apps.
The country is currently providing services and products based on digital platforms, thus offering a significant scope of growth for educational content development companies. To provide you an overview, a Bangalore based Edtech company, BYJU, launched its app on mobile platforms in 2015 and it has currently been downloaded by over 6 million users across India. In fact, Byju’s co-founder recently revealed in an interview that their revenue doubled in a year to ₹2800. The company had 13.5 million new consumers within two months and they now have 50 million consumers.
Other services, such as Edinbox’s edLive, are growing at a rapid rate. edLive is a web-based tool which provides a classroom environment where students and professors can simultaneously log in to engage in self-paced courses and live online class. The following are a few other e-learning platforms in India that provide similar apps and services:
- Paradiso Solutions
- Zeus Learning
- Upside Learning
- EI Design
- The Boston Group
- G-Cube Solutions
- B Online Learning
- Dexler Education
- Educomp Solutions
- The Center for eLearning and Training (C-eLT)
- eNyota learning
All of the above companies are redefining the classroom experience in India. They are adopting big data analytics to allow online course providers to design tailor-made courses, provide self-regulation of students, make learning progress, and grades accessible to learners and conduct auto-graded quizzes frequently. All of this is provided through online classrooms and webinars. Hence, the rising awareness of the latest technologies and their rapid evolution will increase the adoption rate of e-learning in India, thus facilitating the country’s online education market growth. Thereby, it can be safely concluded e-learning has a promising and impressive future in India.