Patient engagement in the clinical domain applying a content co-design approach

A pioneering approach to patient engagement is reshaping clinical care by applying a content co-design strategy. This innovative model emphasizes collaboration between healthcare providers and patients, creating personalized resources tailored to individual needs and care trajectories.

Through interactive platforms, patients participate in crafting educational materials that support lifestyle changes and symptom management. This collaborative process empowers individuals, enhances the relevance of clinical interventions, and fosters shared decision-making.

By integrating co-designed content, clinics aim to improve patient outcomes, encourage self-management, and build trust within the healthcare journey. The clinic’s cornerstone lies in embedding lifestyle interventions deeply into the treatment process. Through face-to-face consultations and personalized care plans, patients are educated about procedures while receiving targeted lifestyle guidance tailored to their individual AF risk factors.

A key part of the POP trial involves delivering educational content that drives patient engagement and guides clinicians in implementing lifestyle changes. Delivered via the online Engage platform, the content is:
Personalized: Articles (50-200 words) with visuals, links, and external videos
Structured: Collections of articles forming comprehensive lifestyle programs targeting key AF risk factors
Patients in the intervention group receive content tailored to their unique needs, selected by nurse practitioners for optimal impact.

This approach shifts the healthcare paradigm by:
Empowering Patients: Giving individuals tools to manage their health through informed lifestyle adjustments.
Enhancing Clinician Support: Providing a resource-rich framework for guiding patients.
Through collaborative content co-design, patients actively participate in creating resources that resonate with their experiences, fostering trust, shared decision-making, and better health outcomes.

The co-design strategy fosters collaboration between healthcare providers and patients, tailoring interventions to specific care journeys. By integrating these personalized resources, clinics:
Improve patient engagement and self-management
Boost ablation success rates
Enhance overall satisfaction in the healthcare journey

What sets this model apart is its emphasis on collaboration. Patients play an active role in co-creating educational content, ensuring that resources align with their real-world experiences. This co-design strategy promotes shared decision-making, enhances trust, and strengthens the relevance of clinical intervention. This pioneering approach underscores the potential of lifestyle-focused, patient-centered care in reshaping AF treatment.