It's no secret that journalism has not been able to keep up with the digital era. In a profession that's been marred with furloughs, layoffs, and the concentration of the news-gathering function, anything that will lessen the burden of the reporters, editors, and designers who are left is welcomed. Newsrooms have started using AI applications such as transcribing meetings in order to cut time involved in the writing process. In contrast, others have turned to generative AI to write articles themselves, which editors then review. Universities and organizations worldwide are diligently examining how AI can and should be implemented in modern newsrooms.

The Generative AI In The Newsroom Project at Northwestern University seeks to find out how AI might function in newsrooms of today and tomorrow. It highlights that although there are means by which generative AI might save time and expense, there are very real issues regarding accuracy and plagiarism, as well as the viability of using AI to produce news content.

How AI can enhance journalism is an evolving scenario, but schools of media that train young journalists must be quick to address AI in the syllabus currently.

There's a familiar old journalist adage that goes: if your mother tells you that she loves you, you should get a second source. In the age of AI, journalists must be more cynical than ever of the "facts" as presented. With only a few keystrokes in Chat GPT, as shown in this article, it is possible for anyone to generate a reputable-sounding newspaper crew, website, and articles that don't exist. It's too easy to do these kinds of things, further undermining what remains of the public's confidence in journalism. Journalists appear to be divided into two groups when it comes to AI. The first is filled with gloom, lamenting that this is the end of journalism as we know it. The second is slightly more optimistic, seeing some potential for using AI to support newsgathering instead of replacing the human beings who make it happen.

Journalism and media schools must lead the way in investigating how GenAI and AI can assist in making journalists' daily lives better and easier, enabling them to concentrate on more impactful stories.

What can be done by AI is still pending. Educators at all levels are currently dealing with an absence of resources to assist with teaching students AI literacy, reports a Georgia Institute of Technology scholarly article.

Stakeholders in an Online News Association article say J-schools need to be learning the tool's limitations and where a human element is still indispensable. Some are already underway or done.

It is like selecting a quality wine; you select the one with the reputation that never fails.

Quality reporting is excavating deeper and sifting the crests of information, events, videos, documents, photos, and audio records.

Reporters are now digital sleuths, employing cutting-edge newsroom technology and software to render what you are viewing on your screen as authentic as possible.

That's why Google Journalist Studio is such a gem—a tool behemoth you've heard of but never had time to delve into to its full potential. Fear not, however! This article is your cheat sheet, a bite-sized guide to the digital arsenal within Google's Journalist Studio.

What do we cover?

Top tools within Google's Journalist Studio

Tools that you need to master in order to win at the reporting game

TLDR:

What is Google Journalist Studio?

Google Journalist Studio is an assortment of tools leveraging Google's cutting-edge technology to enhance reporters in their reporting. The platform consolidates various features that are crafted to optimize the reporting process.

From Pinpoint, where you can burrow through vast datasets, to The Common Knowledge Project, so you can make your own interactive graphs, Google Journalist Studio is a journalist's one-stop-shop.

features such as Google Trends give you minute-by-minute analysis of search patterns, so you can stay ahead of the curve.

Google Journalist Studio is one of the futuristic tools that comes with a palette of features and benefits that can enable journalists to work more productively, innovatively, and securely. With the use of the latest technology of Google, journalists can simplify their workflow, produce high-quality stories, and bring quality content to their audience.

'Pinpoint' is driven by Google Search and AI technology. The app locates and groups the most commonly spoken-about people, organisations, and places so that your search becomes more of an expert tour guide than a maze to navigate.

It allows journalists to sift through massive databases, such as scanned paperwork, handwritten records, and sound files, to locate key persons, groups, and places. It is having a private assistant that assist you to find the needle in the haystack.

If a career in media and communication appeals, then the Renaissance University in Indore, Madhya Pradesh, has a specialized course in Mass Communication and Media Studies. Should you take it though? Here's the facts-based, unbiased lowdown so that you can get a clearer idea.

Academic Programs and Courses

Renaissance University also provides undergraduate and postgraduate courses in media and mass communication including:

  • Degree in Journalism
  • Bachelor in Mass Communication
  • Master of Journalism
  • Doctorate in Communication

The B.A. in Journalism and Mass Communication is a single-year degree with an annual admission strength of 60 students. The syllabus includes practical courses in editing, reporting, visual communication, media ethics, and digital marketing. Infrastructure includes media labs, studios, and internships with local and national newspapers and channels.

Why It's a Good Alternative? 

  1. Industry-Specific Curriculum: The curriculum adheres to the latest industry needs in print, electronic, and online media.
  2. Practical Exposure: Regular workshops, guest lectures, and practical training allow students the learning of practical skills.
  3. Placement Opportunities: The university also maintains communication with broadcasting channels, advertising agencies, and media houses that provide students with valuable job and internship opportunities.
  4. State-of-the-Art Infrastructure: Fully equipped classrooms, media labs, and library infrastructure facilitate efficient learning.

Points Student Should Know

  1. Admission Process: Eligible candidates can be required to undergo admission tests like CUET or university admission tests.
  2. Career Prospect: Pass-outs can get placed in the roles such as journalists, media planners, content creators, PR professionals, and can also take up PG diplomas and master's programmes.
  3. Other Certifications: Pursuing related courses in professions like Adobe Certification or a Digital Marketing Diploma can enhance employability. 

Although the media course at the Renaissance University provides a practical and industry-centric setting, aspirants must also take into account the personal interest, quality of teachers, and industry links of the institution. It can be a healthy first step towards a professional career in media, in case you are in search of hands-on experience and placement assistance in central India

I am a class teacher with more than two decades of experience and an intrinsic interest in media literacy. While having a recent class discussion of the movie Jai Bhim with some teachers, I mooted that it be taken up in class under media education. The reaction was muted.

Jai Bhim is a true story of a 1990s incident in which three members of a Scheduled Tribe (Irular community) were arrested and tortured in the police lock-up. One of them died in custody and his wife, with the assistance of a high court lawyer, fought for justice. The hero's character is drawn from Judge Chandru who, as an attorney, waged a war with law against the ruling elite and made sure that the downtrodden received justice.

Briefly, the film is a saga of caste bias, dehumanisation, social inequality, police terror, custodial torture, violation of human rights, legal struggle for justice, constitutional duties and rights, etc. Ethically, various issues have been shown by the movie.

Reading the world

This political-social movie is perhaps questioned how it would be linked to education and why students would study or talk about it in school? What is the purpose or role of education? It is to inform the students of what's happening in their own neighborhood, and in the outside world, in an attempt to give them an environment which would make them think, and compel them to make a positive contribution to society. Critical evaluation of this film and study of various facets of the movie can allow the students to "read the world."

 Why are dominant castes keeping certain castes under suppression? Is the movie biased? A discussion of these in a balanced manner will assist students to enhance their critical thinking ability. As educators and not merely instructors, we do have a social as well as ethical responsibility to prepare students to not only read the word, but the world as well. We can do it by bringing media literacy/education into the classroom. 

Media education is a process that makes students thoughtful and critical consumers of messages and makes them attuned to prejudice.

There is a underlying pattern which runs through all the messages in the media. Media educators have a responsibility of asking the students to see the pattern and of making the students sensitive to the way the patterns validate certain ideas, values, and social norms. Media education is capable of equipping the students to understand how the media work and becomes sensitive to the function of media (social and mass media) in their life. Today we live amidst viral social media memes, tweets, news, opinions, and videos. We are bombarded with information and disinformation/misinformation that we are daily exposed to by the mainstream and social media. It influences us in so many various ways and shapes our worldview. It forces us to embrace a specific worldview. Unless the students are educated to read the content critically, they will be uninformed and misguided.

Respected teachers, it is our moral responsibility to prepare our students to "read the world". It is simple to prepare them to "read the word" but it is not simple to prepare them to "read the world". We should be ready to face challenges as teachers.

The recent finding of the body of Rajeev Pratap in the Bhagirathi River of Uttarkashi has once again sparked a debate over journalist safety  in Uttarakhand and the whole of India. Pratap, aged 36, was a well-known digital journalist and founder of the YouTube channel Delhi Uttarakhand Live. On September 18, 2025, he disappeared, and was discovered dead on the Joshiyara barrage on September 28, ten days later, which caused outrage and suspicion in the media fraternity and among citizens.

 

What Happened? 

Pratap, a graduate of the Indian Institute of Mass Communication and a reputable columnist in local news, was reportedly threatened several times after he published investigative reports on the corruption and abnormalities in local institutions, such as hospitals and schools. Police officials claimed that his friend had a mangled Alto car that was discovered in the Bhagirathi River a day after he disappeared. CCTV video footage showed that Pratap was alone in the car before what occurred. Investigators suggest that his vehicle may have plunged off the Gangotri highway into the river, a theory currently supported by internal injuries observed in the postmortem report.

 

What did the Family and Police Say? 

The family of Pratap however denies the story of accidents with high intensity as they assert that threats associated with his journalism contributed to his disappearance and subsequent death. His wife, Muskan, has come out publicly to verify that Pratap feared and was anxious about recurrent threats to delete critical videos off his channel. The family has already filed a complaint on the issue of abduction and they insist that there is no way the strange events could have been due to mere accident.

 

Following growing pressure by the population, press organizations, and anti-establishment activists, Uttarakhand Police have formed a Special Investigation Team (SIT) under the leadership of Deputy Superintendent of Police, Uttarkashi, to investigate all the angles such as the threats, witness testimonies and technical examination of the vehicle. Law enforcement has promised a clear and in-depth investigation, and the postmortem and additional forensics reports are awaited.

 

Reactions and Media Safety Concerns

The event has given shockwaves on the media fraternity of India, as there is a consistent trend of increasing fear and violence against journalists who write about corruption in the country and other sensitive topics. International media freedom organizations, such as the Committee to Protect Journalists (CPJ) and the Press Emblem Campaign (PEC), have called on an independent investigation and called not to prejudgmentally close the case as accidental without exhaustively investigating all leads of threats made to Pratap.

 

Locals, activists and opposition leaders like Rahul Gandhi have demanded immediate reforms to safeguard journalists on the ground that honest reporting must not be achieved at the expense of press freedom or personal safety. The Chief Minister of Uttarakhand has assured to provide total cooperation to honest investigation.

 

The tragic death of Rajeev Pratap underscores the danger faced by  journalists who are willing to confront power by telling the truth in the small towns and districts in India. The resolution of the current SIT probe will not only define justice to Pratap and closure to his family, but also the future of independent reporting in the area. 

 

 

Gen Z is redefining the principles of media due to the pace of digital transformation and the desire to bring to light the real stories of the world. In Indian schools and colleges, the number of GenZ students pursuing journalism as a satisfying profession is on the rise; driven by their interest in social change and the ambition to influence the discourse.

Why GenZ Comes to Journalism?

GenZ is more exposed to an overwhelming stream of information than any other generation ever was, with their news feed filled with misinformation, viral social media, citizen reporting, and micro-content. The result has been an increasing impatience with clickbait and fake news, and various people have started to think of journalism as not only a profession, but a social cause:

  • Value-Driven Aspirations: GenZ is focused on authenticity, truth, and social causes. Journalism provides the space to open up the narratives and give voice to the voiceless.
  • The Digital Natives: A generation raised on smart phones and social networking platforms, GenZ is the most effective multimedia storyteller, content creator and fact-checker of the future, and this makes them an ideal match with the new career in journalism.

What Does Journalism Look Like as a Career?

Journalism is beyond print and television. New-age reporters operate on online portals, podcasts, YouTube, independent blogs, and even on social platforms. Such popular specialisations include:

  • Multimedia Reporting: The integration of text, video, and infographics to present more engaging stories.
  • Data Journalism: Visualising and analysing complex problems.
  • Social Media Strategy: Developing and publishing content to reach more people and get immediate response.

The changing nature of newsrooms has seen major media houses in India and other regions provide paid internships, online fellowships and new-age positions through emerging media houses. The genZ journalists have found their place in investigative journalism, environmental reporting, fact-checking, citizen journalism, and even brand content strategy. 

What are the skills needed? 

The most important skills that GenZ ought to acquire are as follows: 

  1. Critical Thinking: Fact-checking, source verification, and balanced perspective are aspects more valuable than ever. 
  2. Digital Literacy: Mobile editing and on-the-go reporting, as well as multimedia production, are necessities. 
  3. Ethics and Empathy: Contemporary journalism requires the adherence to fairness, delicacy, and the dedication to the public interest.

How to Know if Journalism is the Calling?

  • These may sound, which would make Journalism a natural profession:
  •  High motivation to engage in real, effective stories.
  • Interest in writing, researching, and meeting new people every day.
  • Familiarity with the digital world, social media, and high-speed environments.
  • Care about social problems, discussions, or political events.

Which Courses and Colleges to visit?

The best universities of India and media schools have special courses in journalism, mass communications, digital media, and PR. Some leading names include:

  • Indian Institute of Mass communication (IIMC).
  • Institute of Media and Communication, symbiosis.
  • Asian College of Journalism (ACJ)
  • Xavier Institute of Communications (XIC).

Most of these institutes provide practical training, simulations in a newsroom, multimedia laboratories, and exchange programs to be exposed to the world.

Counsellor’s Advice

For GenZ, journalism is not merely a profession but a chance to change the society, express opinions, and create a positive shift. With the changing habits of news consumption and the globalization of the world turning into a hyperconnected system, the demand of reliable, tech-saturated journalists is more than ever.

  • Intern at media organizations, become part of school/college news/publications, or create a blog/YouTube channel.
  • Create a strong Portfolio. Collect samples of writing, multi-media work in an online portfolio- this will enhance employment opportunities.
  • Stay  Curious. Consistently visit proven news sources and learn about new ways of telling stories.
  • Most importantly, keep in mind: it is journalism, and it is about honesty, agility, and a lifetime passion to learn.

Social media is transforming in India, and it is affecting the way we interact, shop, educate and celebrate. This is the week of September, 2025 and these five trends are influencing online discussions and providing new opportunities to creators, marketers, and brands to reach India's massive and diverse digital population.

1. Navratri Festival Content 

As Navratri festivities are in full bloom, content based on traditional dances such as Garba and Dandiya, recipes in festive meals, and styling are viewed as a hot trend on Instagram, YouTube and Instagram Reels. Hashtags such as #Navratri2025 and #GarbaVibes are trending, and users post DIY decorations, pious songs, and cultural content, particularly in local languages, including Gujarati, Marathi, and Hindi.

2. Short-Form Video Dominance

Short videos continue to drive engagement with TikTok-style videos recording high uploads, Instagram Reels, and YouTube Shorts recording all time highs. Video editing software that uses AI has enabled creators to make cool content that is customized and reflects on emotions and tales in a few seconds. Among the young generation of India, educational bite sized videos on exam tips, health hacks, and career guides are very popular.

3. Driving Regional Impact through Micro-Influencers

Brands are also collaborating more with micro-influencers (5k-50k followers) with niche, loyal followings in Tier 2 and 3 cities. These influencers are more successful at producing local content, which is more readily accepted by the regional audience, in local languages and cultural backgrounds. 

4. Video Scroll Feature by Apple

The most recent software update of Apple this September featured a game changer scroll option in videos which enables the users to preview video messages and videos as they scroll through their feeds and chats. This seamless integration makes iOS 26 appear dynamic, a user need not look through long lists to see highlights before indicated, jump to the part before continuing browsing, and can touch and swipe graphical information without halting browsing. The feature of scroll-to-preview has brought both discussion in technology forums and online news providers in India, with creators and influencers using it to increase their engagement and reduce content skipping.

The update is addictive and easy to use among the users of iPhones and iPads, particularly the youthful users and social media overseers. The video-as-you-scroll functionality is most suitable in India where the short-form video boom has thrived and there is a general increase in interest on immersive, snackable content. 

5. 'Firefighter Method'

The Firefighter Method format is the hottest Instagram Reel trend in India. This trend involves creators and influencers making short, amusing videos revealing how they react to everyday crises or other life situations such as the need to be to the metro or study before the exam ends and takes the dramatic, action-ready position and includes comedic cuts. The format motivates Indian users to show their flexibility and humor, which is usually configured to original audio clips that were popular this week. 

The trend is trending among students, working professionals, and meme pages, and it is becoming popular due to its relatable and energetic style. The Firefighter Method is a creative approach to demonstrating how a company solution can be used to address daily difficulties, and brands are eager to make use of it and engage more in the Indian Instagram community. 

To sum up, the social media trends of this week indicate the active nature and the changing priorities of the Indian online society. Whether it is the festival of Navratri and the flood of creative short videos or the authentic strength of local micro-influencers, platforms still define how Indians interact, learn and celebrate culture. Experiments such as the video scroll option on Apple and trends such as Firefighter Method Reel are evidence that technology and narrative are changing simultaneously, enabling users to feel noticed and heard in a manner they have never been.

With the brands, creators, and everyday users adjusting to these new features and forms, social media has become a place where hope, humor, and tradition coexist. The vibrant convergence of the regional voices, technology, and innovative forms are allowing the online population of India more than ever a means to belong, express and elevate above the barriers, making any share, scroll, and story a part of a greater and ongoing transformation.

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