NID Gandhinagar's M.Des in Strategic Design Management: Where Leadership Converges with Creativity

With the age of unending disruption for companies, design-driven thinking has emerged as an unstoppable force for success, and NID's program is leading the charge.

The curriculum of the course is designed to develop creativity, future orientation, and innovation. The students are taught to rethink traditional models of management and leadership through strategic design interventions. The emphasis is on applying human-centered, systemic, and synergetic approaches to real business and organizational challenges — from creating sustainable models to designing effective leadership approaches.

Unlike standard management studies, this course encourages experiential learning and real-time problem-solving. Through industry and social organization partnerships, live projects, and workshops, students are provided with hands-on exposure to how design can be used to impact strategic outcomes. The course is structured in such a way that students graduate not only as designers but as strategic thinkers — people who understand how to combine creativity with business wisdom to drive innovation and transformation.

With 19 seats only, M.Des. in Strategic Design Management is an intimate, highly competitive learning environment that fosters collaboration and mentorship. Located at NID's Gandhinagar Campus, the programme is appropriate for those who want to lead at the nexus of design, management, and innovation.

As the world's industries look more and more towards design-driven leadership, NID's graduates in Strategic Design Management are set to be future-ready professionals — individuals capable of advancing beyond near-term problems and designing solutions that last.