Chandigarh University to Host Influencia 2.0 on April 17: Focus on Digital Influence, AI and Marketing Trends

Chandigarh University is set to host Influencia 2.0 on April 17, 2026, a major platform aimed at exploring the evolving role of influence in the digital age. Organised by the Apex Institute of Management, the event will bring together digital creators, industry leaders, and professionals from emerging sectors.

The event focuses on how influence today goes beyond social media metrics and plays a critical role in shaping industries, consumer behaviour, and digital communication.

Influencia 2.0 at Chandigarh University is designed as an interactive platform where participants can engage with experts from fields such as digital marketing, financial technology, and artificial intelligence.

The event aims to encourage discussions around how influence is evolving in professional ecosystems, especially in a time when content, technology, and audience engagement are closely interconnected.

One of the key highlights of Influencia 2.0 will be immersive masterclasses led by leading digital creators, offering practical insights into content creation, audience building, and brand positioning.

In addition, roundtable discussions will be conducted on major themes including:

• Digital Marketing
• Fintech
• Artificial Intelligence (AI)

These sessions are expected to provide participants with a deeper understanding of current industry trends and future opportunities.

The event will also feature the Influenza Awards, aimed at recognising individuals and creators who have made a significant impact in shaping digital conversations and cultural narratives.

The awards segment will highlight the growing importance of influence as a measurable and meaningful factor in today’s digital economy.

With rapid changes in technology and communication, platforms like Influencia 2.0 play a crucial role in helping students and professionals stay updated. The event encourages networking, collaboration, and knowledge exchange among participants.

By hosting such initiatives, Chandigarh University continues to emphasise industry engagement and practical learning beyond traditional classroom education.

As careers in digital marketing, content creation, and technology continue to grow, understanding the dynamics of influence has become increasingly important. Events like Influencia 2.0 help bridge the gap between academic learning and real-world industry expectations.

Influencia 2.0 is expected to attract significant participation from students, creators, and professionals interested in the future of digital influence. With its mix of expert sessions, interactive discussions, and recognition platforms, the event highlights the growing relevance of influence as a key driver in today’s digital era.